Finery
ROLE
Head of Product Design
Platfrom
iOS / Desktop
Hello wardrobe, meet the internet.
The first of its kind digital wardrobe and styler, Finery is changing the way people plan their outfits. The free app allows you to digitize your closet, manage your wardrobe, browse through style inspiration, and create your own looks. The app with the help of online stylists and a fancy algorithm allows us to style looks just for you!
SENDING OUT AN S.O.S
Finery was in need of an experienced product thinker with UX and UI design skills. I was approached to join the team to lead the product roadmap and kick off a new feature called Styler. I started by improving the visual design as well as poking holes in the flow of the proposed experience. I worked with the team closely to solve for various edge cases and prep designs for development.
Working with a team in NYC and a development team in Columbia, communication was key to success. By establishing a design plan with the team in Columbia, I was able to identify documents that would help them work more efficiently. Creating user flows, annotated designs, and design tickets all helped bridge this communication gap.